Deceuninck now tops organic Google searches for heritage windows. Search engines are dynamic, so absolute rankings change frequently, but Deceuninck ranks top for ‘flush sash windows’ and appears on the first page for people looking for ‘heritage windows’.
Sales of Deceuninck’s Heritage Flush Window have skyrocketed since its launch, and now account for over 22% of total Deceuninck sales. Part of the Heritage Window Collection, the Flush Window combines beautiful, heritage-style looks with top energy, security and weather performance, and comes in 26 colourways from stock (soon to be 30). In stock means that fabricators can confidently sell colour to their customers because they can make what installers order. Earlier this year Deceuninck launched the Heritage Flush Door to complete the heritage family of windows and doors.
Deceuninck MD Rob McGlennon comments: “When people think flush sash, they think Deceuninck and these organic Google search results prove it. Being on the first page of Google helps them and their customers sell, and we don’t need to pay Google to be in the rankings. Homeowners love our award-winning #BestInClass Heritage Flush Window for its stunning looks and performance, and our customers love selling it! Sales are going through the roof and we’re investing in additional tooling and machinery to keep up with growing demand.”
The new VinylPlus® sustainability mark has been developed by VinylPlus®, the Voluntary Commitment to sustainable development by the European PVC industry, in collaboration with BRE and TNS (The Natural Step). It aims to create a long-term sustainability framework for the entire PVC value chain across Europe and beyond.